A spreadsheet is an electronic document formed by the combination of rows and columns marked with a grid. Excel is a matrix and powerful platform and a massive program.
Measures is amongst the most important and highly powerful features in Power Pivot. Measures are actually the calculations or formulas you add to the Pivot Table. Below is an example of it.
Measures is a very powerful and vital feature in Power Pivot. Measures are fields that have been calculated in the 2013 version of Microsoft Excel and have been included in a Pivot Table.